Simple pricing, no surprises
Start free, scale as you grow. Every plan includes core analytics — upgrade when you need more power.
Starter
For small teams getting started with analytics.
Includes
- Up to 10k events/month
- 3 dashboards
- 7-day data retention
- 2 team members
- Community support
- Core integrations
Pro
For growing teams that need full visibility.
Everything in Starter, plus
- Up to 1M events/month
- Unlimited dashboards
- Forever data retention
- Unlimited team members
- Priority email support
- 50+ integrations
- Funnels & cohorts
- Custom reports
- API access
- Slack & email alerts
Enterprise
For organizations with advanced security needs.
Everything in Pro, plus
- Unlimited events
- Unlimited everything
- Custom data retention
- Unlimited team members
- Dedicated success team
- Custom integrations
- SSO & SCIM
- Advanced RBAC
- 99.99% uptime SLA
- Private Slack channel
- Audit logs
- Custom contract & invoicing
All plans include SOC 2 compliance, GDPR readiness, and 256-bit encryption. No credit card required to start.
Compare every feature
See exactly what you get at every tier. No hidden limits, no asterisks.
| Feature | Starter | Pro | Enterprise |
|---|---|---|---|
| Usage | |||
| Monthly events | 10k | 1M | Unlimited |
| Dashboards | 3 | Unlimited | Unlimited |
| Team members | 2 | Unlimited | Unlimited |
| Data retention | 7 days | Forever | Custom |
| Sites / projects | 1 | 50 | Unlimited |
| Features | |||
| Real-time dashboards | |||
| Funnels & cohorts | |||
| Attribution | |||
| Custom reports | |||
| Alerts | |||
| API access | |||
| Custom integrations | |||
| Security & compliance | |||
| SSO (SAML) | |||
| SCIM provisioning | |||
| Role-based access | |||
| Row-level security | |||
| Audit logs | |||
| SOC 2 Type II | |||
| Support | |||
| Community forum | |||
| Email support | |||
| Priority support | |||
| Dedicated success team | |||
| Private Slack channel | |||
| Uptime SLA | 99.5% | 99.9% | 99.99% |
We evaluated six analytics platforms over three months. Most checked the feature boxes but fell apart during our security review or choked on our data volume. Signal was the only one where the demo actually matched production. Our data team had dashboards running the first week, the marketing team migrated their attribution models by week two, and finance signed off on revenue reporting by the end of the month. The governed metrics layer is what sealed it — we stopped arguing about whose numbers were right because there is only one definition now. Twelve months in, we have 140 people across four departments using Signal daily. Support has been exceptional — our dedicated rep responds faster than most internal teams. If I had to do it over, I would skip the evaluation and go straight to Signal.

Head of Data, Juniper · Series C, 400+ employees
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